Wix Website SEO: Basic vs Advanced
- Eric MG
- Apr 8
- 2 min read
Why Every Website Needs It

If you’ve invested in a beautiful Wix website, but you’re not showing up on Google — chances are, you’re missing a key ingredient: SEO (Search Engine Optimization). Whether you're using basic tools or diving into advanced strategies, SEO is the engine that drives organic traffic to your site.
In this post, we’ll explore the differences between Wix Basic SEO and Wix Advanced SEO, and why every professional website needs it — especially in 2025.
What Is Wix Basic SEO?
Wix offers a range of built-in tools to help beginners get started with SEO. These features are helpful for small or new websites, especially when time and budget are limited.
Basic SEO Features Include:
SEO Setup Checklist (Wix SEO Wiz)
Custom meta titles and descriptions
Image ALT tags
URL slug editing
Basic mobile optimization
SSL certificate for security
Google indexing
Wix Basic SEO is great for laying a foundation — but if you want to rank competitively, advanced SEO is the next step.
What Is Wix Advanced SEO?
Wix has evolved to support professional-level SEO, giving you full control and customization over your content and structure. This is essential if you're targeting competitive keywords, aiming for local SEO, or building an authority website.
Advanced SEO Features Include:
Custom meta tags per dynamic page
Schema markup (structured data) for rich results
301 redirects and canonical URLs
Page speed optimization tools
Advanced mobile responsiveness (especially with Wix Studio)
Integration with Google Search Console and Analytics
Head tag injection (for Facebook Pixel, LinkedIn Insights, etc.)
Wix Velo API for dynamic SEO data from CMS content
Why SEO Is Essential for Every Wix Website
Even the most beautifully designed site won’t generate traffic if no one can find it. SEO is what connects your brand to potential clients through search engines like Google.
Here’s what solid SEO can do:
Increase organic (free) traffic to your site
Improve trust and credibility
Drive qualified leads and conversions
Help your website compete locally and nationally
Build long-term success and visibility
How We Help You with Wix SEO
As a Wix Certified & Legend Partner, we handle both Basic and Advanced SEO to make sure your website is fully optimized and ready to rank. Whether you're just starting out or scaling up, we tailor SEO strategies for your business goals.
🔗 Helpful Links for Your Project:
💼 Check Out Our Packages for Professional Web Design
📅 Book a Free Consultation to Get Started with a Wix Certified Partner